Press Release: Mindgrub Wins Entergy's Premier Supplier Award for Outstanding UX

BALTIMORE | June 10, 2024

Mindgrub Technologies, a leading digital innovation agency, is proud to announce that it has been honored with Entergy’s Premier Supplier Customer Experience Award. This accolade recognizes Mindgrub’s contribution to enhancing Entergy’s customer experience through its innovative mobile application strategy, design, and development.

The award is a testament to Mindgrub’s commitment to excellence and its dedication to delivering top-tier solutions. Competing against 29 esteemed vendors across seven categories, Mindgrub’s mobile app stood out as a beacon of excellence, showcasing the company’s talent and expertise.

The customer experience award specifically acknowledges Mindgrub’s significant impact on Entergy’s approach to improving customer satisfaction. Since partnering with Entergy in 2019 to reimagine the mobile application experience, Mindgrub has consistently prioritized user-centric design and functionality. Following 13 months of meticulous design and development, Mindgrub successfully launched the mobile application, which quickly garnered over 1 million downloads or updates within two weeks post-launch. Accompanied by an impressive 6,000 five-star ratings, the app’s popularity continues to soar six years later, reflecting its enduring appeal and seamless user experience.

Notable industry recognition includes the JD Power utility digital study which recognized Entergy as the leading performer in overall satisfaction among its peers for the mobile app. Additionally, the app received a Silver Digital Experience Award from Chartwell, Inc., a Communicator Award of Distinction for Mobile App User Experience, two Silver w3 Awards for Mobile UX and UI, and a PRNEWS Digital Award in the Campaigns & Products category.

Mindgrub Founder & CEO, Todd Marks, expressed gratitude for the ongoing partnership with Entergy, stating, “Today, Mindgrub continues to partner closely with Entergy, fulfilling expansive digital strategy, design, and development needs. We’re excited about our current projects and the potential for leveraging AI to further enhance the customer experience. Thank you, Entergy, for your trust and collaboration.”

As Mindgrub celebrates this achievement, the company remains dedicated to driving innovation in the energy and utilities sector. For more information about Mindgrub’s work in the industry, please visit: mindgrub.com/case-studies/.